Privacy Policy

At Australian Flora, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Information We Collect

We may collect personal information that you voluntarily provide to us when you:

  • Fill out forms on our website
  • Subscribe to our newsletter
  • Register for events or webinars
  • Participate in surveys or research activities
  • Contact us directly via email or contact forms

The personal information we collect may include your name, email address, phone number, mailing address, and any other information you choose to provide.

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

  • IP address
  • Browser type
  • Operating system
  • Pages visited
  • Time and date of your visit
  • Referring website addresses

We collect this information to analyze trends, administer the site, track user movements, and gather demographic information for aggregate use.

Cookies and Similar Technologies

We use cookies and similar tracking technologies to track activity on our website and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

How We Use Your Information

We may use the information we collect for various purposes, including to:

  • Provide, operate, and maintain our website and services
  • Improve, personalize, and expand our website and services
  • Understand and analyze how you use our website
  • Develop new products, services, features, and functionality
  • Communicate with you about updates, security alerts, and administrative messages
  • Send you emails about our services, events, and promotions (you can opt-out at any time)
  • Find and prevent fraud

Sharing Your Information

We may share information we have collected in certain situations, including:

  • With Service Providers: We may share your information with third-party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf.
  • For Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
  • With Your Consent: We may disclose your information for any other purpose with your consent.
  • For Legal Compliance: We may disclose your information where required to do so by law or subpoena.

Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

Security of Your Information

We use administrative, technical, and physical security measures to protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against interception or other types of misuse.

Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access personal information we hold about you
  • The right to request correction of inaccurate information
  • The right to request deletion of your information
  • The right to opt-out of marketing communications
  • The right to object to processing of your information
  • The right to data portability

To exercise these rights, please contact us using the information provided at the end of this policy.

Children's Privacy

Our website and services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can take appropriate action.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Contact Us

If you have any questions or concerns about our Privacy Policy or data practices, please contact us at:

Australian Flora
123 Botanical Way
Sydney, NSW 2000
Australia
Email: [email protected]
Phone: +61 2 8765 4321

Last Updated: May 15, 2025